The ACTIA visual identity will fulfill its primary objective of visibility and consistency only if it is used in a logical and uniform manner throughout the group.

However, it is not a question of imposing a rigid homogeneity on each ACTIA communication medium but rather, via this corporate identity guide , to provide a tool on which to rely so that, in similar situations in the various subsidiaries, the use of the logo and its ensemble is as similar as possible.

Finally, for any use for which the particulars are not included in this document, it is essential to contact ACTIA’s communication department, which must validate the graphic choices made.